Introduction: The Hype Around the Most Expensive Subaru
The anticipation surrounding the most expensive Subaru is palpable in the automotive community. With every new release, Subaru manages to spark conversations among enthusiasts and collectors alike. The combination of performance engineering, limited availability, and the brand’s rally-bred heritage all contribute to the fascination. But does this premium Subaru truly deliver an experience worthy of its price tag, or is it simply the product of clever marketing and exclusivity?
Why Do Subarus Have Such a Loyal Following?
Subaru enjoys a fiercely loyal customer base, a rarity in today’s highly competitive automotive landscape. Much of this loyalty stems from the brand’s reputation for building reliable all-wheel-drive vehicles that perform admirably in a variety of conditions. Whether it’s tackling snowy roads or winding mountain passes, Subaru owners frequently praise the confidence their cars inspire.
Additionally, Subaru’s historic commitment to motorsport—especially rally racing—has helped cultivate a passionate following. Owners often feel a sense of camaraderie, sharing stories of adventure and dependability. This community spirit reinforces the brand’s appeal, making even high-priced special editions objects of desire.
What Defines the ‘Most Expensive’ Subaru?
When we talk about the most expensive Subaru, we’re referring to models that command a premium due to their exclusivity, performance enhancements, and limited production. These vehicles go far beyond the typical offerings in the Subaru lineup, featuring advanced engineering, bespoke materials, and a host of unique features.
Price alone doesn’t tell the whole story. The top-tier Subaru models represent the pinnacle of what the brand can achieve, blending power, technology, and craftsmanship in a way that sets them apart from mainstream options.
Which Subaru Model Holds the Title for Most Expensive?
Currently, the title of most expensive Subaru belongs to the WRX STI S209. This limited-edition performance sedan was engineered specifically for the United States market, and its price tag places it well above any other model in Subaru’s history. The S209 is more than just a car—it’s a statement about what the brand stands for at its highest level.
A Brief History of Subaru’s High-End Models
Subaru’s journey into the premium automotive segment has been gradual but deliberate. While the brand is best known for practical, rugged vehicles, it has also dabbled in luxury and high-performance territory over the decades.
Evolution of Subaru’s Luxury and Performance Offerings
Starting with early turbocharged Legacy and Impreza models, Subaru steadily built a reputation for delivering cars that could compete with more established performance brands. The introduction of the WRX and STI variants marked a turning point, attracting enthusiasts who craved speed and agility without the typical European price tag.
Over time, Subaru began integrating more advanced technology and upscale materials, gradually elevating its top models into the premium space.
Key Milestones in Subaru’s Premium Segment
Several key releases have punctuated Subaru’s ascent in the high-end market:
- The original Impreza WRX STI, which brought rally technology to the street.
- The Legacy Spec.B, offering a blend of luxury and performance.
- Special editions like the S206 and S208, precursors to the S209.
Each of these models helped pave the way for the S209, showcasing Subaru’s growing capabilities in engineering and design.
Meet the Subaru WRX STI S209: The Pinnacle of Subaru Performance
The Subaru WRX STI S209 stands as the brand’s most ambitious performance vehicle to date. Developed by Subaru Tecnica International (STI), this model was designed to push the boundaries of what a Subaru can achieve on both road and track. Its aggressive styling, advanced aerodynamics, and potent engine upgrades immediately set it apart from the rest of the lineup.
Limited Edition Status: How Rare Is the S209?
Exclusivity is a major part of the S209’s appeal. Subaru produced the S209 in extremely limited numbers, ensuring that ownership remains a rare privilege reserved for a select group of enthusiasts.
Production Numbers and Availability
Only 209 units of the S209 were manufactured, all destined for the U.S. market. This scarcity has made the S209 highly sought after, with many examples quickly snapped up by collectors and fans.
Global vs. US Market Release
Unlike previous special editions, the S209 was never officially offered outside the United States. This focus on a single market further boosted its allure, as international buyers often express envy over its exclusivity.
Price Tag Breakdown: How Much Does the S209 Cost?
The S209’s cost is a frequent topic of discussion among enthusiasts. Its MSRP reflects its status as a flagship model, but real-world pricing often tells a different story.
MSRP vs. Real-World Dealer Pricing
Subaru set the S209’s MSRP at just over $63,000, which is a significant jump from the standard WRX STI. However, due to limited supply and high demand, many dealerships added substantial markups to the sticker price. Some buyers reported paying as much as $80,000 to secure one of these rare vehicles.
How Does Dealer Markup Affect Pricing?
Dealer markups are a reality for highly anticipated, low-volume models like the S209. The combination of scarcity and intense interest drives prices well above MSRP, often putting the S209 in the same pricing conversation as European performance sedans. This phenomenon is not unique to Subaru—as we noted in our analysis of Mercedes’ most expensive car, exclusivity often commands a premium far beyond the manufacturer’s initial intentions.
Comparing S209 Pricing to Other Subaru Models
To put things in perspective, the S209’s MSRP is nearly double that of a standard WRX STI. Even Subaru’s most luxurious SUVs and sedans do not approach this price range, cementing the S209’s place at the top of the brand’s hierarchy.
What Features Justify the High Price of the S209?
The S209’s price is not just about exclusivity; it’s also a reflection of the extensive engineering and craftsmanship that went into its development. Every aspect of this car was designed with performance and quality in mind.
Engine and Performance Upgrades
At the heart of the S209 lies a thoroughly reworked engine, delivering more power and responsiveness than any other Subaru production model. This focus on performance is a hallmark of the S209’s appeal.
Turbocharged Powertrain Details
The S209 features a hand-assembled 2.5-liter turbocharged boxer engine producing 341 horsepower—an impressive figure for a four-cylinder. Enhanced turbochargers, larger intercoolers, and high-flow intake and exhaust systems all contribute to a thrilling driving experience. The surge of power is immediate, with a distinctive growl that signals the car’s intent.
Transmission and Drivetrain Enhancements
Power is sent to all four wheels through a close-ratio six-speed manual transmission, specially tuned for sharp, precise shifts. The all-wheel-drive system incorporates advanced torque vectoring, ensuring maximum grip and stability even in demanding conditions.
Chassis and Suspension Improvements
Subaru engineers didn’t stop at the engine—the S209’s chassis and suspension were extensively upgraded to handle the increased power and deliver surgical handling.
Aerodynamic Innovations
Functional aerodynamic components, such as a large rear wing, front canards, and widened fenders, help increase downforce and stability at speed. These features are not merely cosmetic; they play a crucial role in the S209’s track-ready performance.
Braking and Handling Upgrades
High-performance Brembo brakes, stiffer springs, and adjustable dampers work together to provide exceptional stopping power and razor-sharp handling. The S209 feels planted and responsive, whether carving through tight corners or charging down a straightaway.
Exclusive Interior Features
The cabin of the S209 is a showcase of premium materials and thoughtful design. Every touchpoint, from the steering wheel to the seat bolsters, reflects an attention to detail rarely seen in mainstream Subarus.
Premium Materials and Finishes
Alcantara upholstery, unique badging, and contrast stitching elevate the interior ambiance. The seats offer both comfort and support, making spirited driving a pleasure rather than a chore.
Technology and Infotainment
Modern infotainment features, including a responsive touchscreen, Apple CarPlay, and premium audio, ensure that the S209 is as enjoyable on a daily commute as it is on a racetrack.
Safety and Driver Assistance Features
Despite its performance focus, the S209 doesn’t skimp on safety. Advanced airbags, stability control, and driver assistance technologies provide peace of mind, even during aggressive driving.
How Does the S209 Compare to Other Performance Cars?
The S209 occupies a unique position in the automotive market, bridging the gap between mainstream performance sedans and exotic sports cars. Its closest competitors offer a range of strengths and weaknesses.
Subaru S209 vs. Standard WRX STI
Compared to the standard WRX STI, the S209 offers significantly more power, sharper handling, and a level of exclusivity that the regular model can’t match. The difference is immediately apparent from behind the wheel—the S209 feels more focused and capable in every scenario.
S209 vs. Mitsubishi Lancer Evolution Final Edition
The Mitsubishi Lancer Evolution Final Edition is often seen as the S209’s closest rival, both in spirit and execution. Both cars represent the ultimate iteration of their respective lineages, offering turbocharged power and rally-inspired handling. However, the S209’s modern technology and limited production give it an edge in desirability for some enthusiasts.
S209 vs. European Performance Sedans
When stacked against European rivals, such as BMW’s M division offerings, the S209 holds its own in terms of driving excitement and rarity. While it may lack some of the luxury touches found in these competitors, the S209’s raw performance and engaging character are undeniable. As we discussed in our review of the most expensive BMW, European brands often emphasize refinement, but Subaru’s approach is refreshingly unfiltered.
S209 vs. Japanese Sports Car Rivals
Against other Japanese sports cars, such as the Nissan GT-R or Toyota Supra, the S209 distinguishes itself with its rally heritage and all-wheel-drive prowess. While it may not match the outright speed of some competitors, its balanced dynamics and exclusivity make it a compelling choice.
Is the S209 Worth the Premium Over Other Subarus?
The question of value is central to any discussion about the S209. For many, its performance and rarity more than justify the premium, but others may find better value elsewhere in the Subaru lineup.
Performance Value for Enthusiasts
For those who prioritize driving excitement and collectability, the S209 offers a unique proposition. Its blend of power, handling, and exclusivity is unmatched within the Subaru family.
Daily Driving Experience
Despite its track-focused nature, the S209 is surprisingly livable as a daily driver. The ride is firm but not punishing, and the interior provides enough comfort for longer journeys. However, potential buyers should be aware of its limited cargo space and stiffer suspension.
Long-Term Reliability and Ownership Costs
Subaru has a reputation for building reliable vehicles, and the S209 is no exception. Maintenance costs are higher than average Subarus, due to specialized components and performance parts, but overall durability remains strong.
How Does the S209 Hold Up in the Used Car Market?
With only 209 examples produced, the S209 has quickly become a sought-after item on the used market. Its value retention is impressive, especially compared to more common performance cars.
Current Resale Values and Depreciation
Most S209s have maintained or even increased in value since their release. This trend is fueled by low mileage examples and the car’s status as a collectible. Depreciation, a common concern with high-performance vehicles, is far less pronounced here.
Collector Interest and Investment Potential
Collectors view the S209 as a future classic. Its rarity and performance credentials make it a smart investment for those seeking both driving thrills and long-term appreciation.
What Are the Pros and Cons of Owning the S209?
Ownership of the S209 brings both significant rewards and notable trade-offs. It’s essential to weigh these factors carefully before making a commitment.
Pros: Performance and Exclusivity
The S209 provides exhilarating performance, head-turning looks, and a sense of pride that comes from owning a truly rare vehicle. Its limited production ensures that it will remain a conversation piece for years to come.
Cons: Price and Practicality
The high price and limited practicality may deter some buyers. The S209’s stiff suspension and aggressive aerodynamics can make it less suited to daily driving or family duties.
Maintenance and Repair Considerations
Specialized parts and service requirements mean that maintenance can be more expensive and less convenient than with other Subarus. Owners should budget accordingly and seek out experienced technicians.
What Do Owners and Experts Say About the S209?
Feedback from both owners and automotive journalists paints a vivid picture of the S209’s strengths and weaknesses. Many describe the car as an instant classic, while others note its uncompromising nature.
Real Owner Experiences
Owners frequently highlight the S209’s driving dynamics and exclusivity. Many report that the car feels special every time they get behind the wheel, with a sense of occasion that never fades.
Expert Reviews and Road Tests
Automotive critics have praised the S209 for its sharp handling, potent engine, and overall cohesiveness. Some have compared it favorably to much more expensive luxury performance cars, noting that it delivers an authentic driving experience without unnecessary frills.
As experts often say:
“A car like the S209 isn’t just about numbers—it’s about the way it makes you feel every time you take the wheel. That’s the true measure of greatness in the automotive world.”
Awards and Recognitions
The S209 has received accolades from industry publications for its performance and engineering. Its status as a limited-edition model has further cemented its reputation among collectors and enthusiasts.
How Does Subaru’s Most Expensive Model Influence the Brand?
The S209’s introduction has had a significant impact on Subaru’s image, signaling a willingness to compete with the world’s best performance brands.
Impact on Subaru’s Image and Reputation
By releasing a car as ambitious as the S209, Subaru has demonstrated its engineering prowess and commitment to innovation. This move has elevated the brand in the eyes of enthusiasts and the broader automotive community. The S209’s success also creates a halo effect, drawing attention to Subaru’s entire lineup and enhancing its desirability.
Does the S209 Set a New Benchmark for Subaru?
Many view the S209 as a benchmark for what Subaru is capable of achieving. It sets a new standard for performance, exclusivity, and craftsmanship within the brand, raising expectations for future models.
This approach echoes strategies seen with other luxury brands, such as Rolls Royce, whose most exclusive models often redefine perceptions—something we’ve explored in our article about the full story behind Rolls Royce’s most expensive car.
Are There Even More Expensive Subarus on the Horizon?
With the success of the S209, speculation about future ultra-premium Subaru models is rampant. Enthusiasts and industry observers alike are eager to see what comes next.
Rumors and Future Concepts
There have been rumors of new STI flagship models, possibly with hybrid or electric powertrains. While nothing has been confirmed, the possibility of an even more advanced and costly Subaru is an exciting prospect for fans.
What Would Enthusiasts Want in a Next-Gen Flagship?
The wish list for a future Subaru flagship is long. Enthusiasts hope for even more power, cutting-edge technology, and continued focus on driving dynamics. The inclusion of sustainable materials and alternative propulsion systems would also be welcomed, aligning Subaru with broader industry trends.
Alternatives to the S209: Other High-End Subaru Models
For those unable to secure an S209—or who want a more practical Subaru—several other high-end models offer compelling features and value.
Subaru Outback Touring XT
The Outback Touring XT combines turbocharged performance with luxury amenities, making it a versatile choice for families and adventurers alike.
Subaru Ascent Limited
The Ascent Limited offers three-row seating, advanced safety features, and a refined driving experience. It’s an ideal option for those needing more space without sacrificing Subaru’s signature all-wheel-drive capability.
Subaru BRZ tS
For sports car enthusiasts, the BRZ tS delivers sharp handling and lightweight agility. While less powerful than the S209, it offers an engaging driving experience at a more accessible price point.
Fans of ultra-exclusive performance vehicles may also appreciate our comparison of the most expensive Bugatti in the world for a broader perspective on what defines true exclusivity.
How to Decide if the Most Expensive Subaru Is Right for You
Choosing a car like the S209 requires careful consideration of your needs, desires, and financial situation. It’s not a decision to make lightly, given the investment involved.
Assessing Your Needs and Budget
Prospective buyers should evaluate how often they plan to use the car, whether it will serve as a daily driver or a weekend toy, and what compromises they are willing to make in terms of comfort and practicality.
Alternatives in the Same Price Range
There are many compelling alternatives in the S209’s price bracket, including luxury performance sedans and sports cars from established brands. Comparing features, resale value, and ownership experience can help you make an informed decision. For additional insights, our breakdown of what makes the most expensive Rolls Royce stand out may offer valuable context.
Frequently Asked Questions About the S209
Given the S209’s exclusivity and unique features, it’s natural for potential buyers and enthusiasts to have questions. Here are some of the most common queries.
Is the S209 Available Outside the US?
No, the S209 was produced exclusively for the United States market. International enthusiasts must look to the used market or import channels if they wish to acquire one.
Can the S209 Be Customized Further?
While the S209 comes with a comprehensive suite of performance and aesthetic upgrades, owners can personalize their vehicles with aftermarket parts. However, given its collectible status, most prefer to keep the car in original condition.
How Does Warranty Coverage Work for the S209?
The S209 is covered by Subaru’s standard limited warranty, with additional protection available through extended service plans. Coverage includes most major components, but performance modifications may affect warranty eligibility.
Conclusion: Does the Most Expensive Subaru Live Up to the Buzz?
The WRX STI S209 represents the zenith of Subaru’s engineering and motorsport heritage. It delivers an exhilarating driving experience, unmatched exclusivity, and a tangible sense of occasion. For the right buyer, it absolutely lives up to the hype—offering not just a car, but a piece of automotive history.
Final Thoughts and Buying Advice
Choosing the most expensive Subaru is ultimately about passion, priorities, and perspective. If you value rarity, performance, and a visceral connection to the road, the S209 is a compelling choice. For those seeking a blend of luxury and practicality, Subaru’s other high-end models remain excellent options. At Autoxite, we believe that every enthusiast deserves a car that excites and inspires them—learn more with us at Autoxite as you pursue your own perfect ride.
